Results > Success Story

Putting an End to WideOrbit’s Data Platform Failures

When advertising company WideOrbit ran into repeated failures of its major data platform on its original cloud platform, they partnered with us to find a more reliable solution.

In a nutshell

The problem

WideOrbit ran its Programmatic TV product on a cloud platform for years. During this time, the team experienced several failures. These failures cost them significant revenue and increased operation costs.

The solution

WideOrbit needed to change cloud providers and turned to us for help. After assessing their needs, we recommended the Google Cloud Platform (GCP) and handled their migration.

The outcome

Since migrating its Programmatic TV data platform to GCP, WideOrbit has stopped the consistent failures. Utilizing GCP has also helped it reduce operational costs.

Moment of clarity

WideOrbit’s critical need was a cloud platform that was stable and resilient. Examining their problem and needs, we determined GCP would be the best fit for them to migrate to.

What the company needed

WideOrbit ran its Programmatic TV product in a cloud platform for years. During this time, the team experienced several failures on the data platform that was losing them substantial revenue and increasing costs. The technical team worked with the cloud provider to stabilize the environment, but the effort did not yield productive results. 

WideOrbit worked with Redapt to find a new cloud provider that would be reliable while also meeting all their business needs. After a thorough analysis, we recommended GCP as the solution that would hit both marks while also reducing operational costs for the company.

Our recommendation

  • An infrastructure design that would help in hosting multiple products and services in GCP.

  • A full migration plan in partnership with the Redapt DevOps and Infrastructure teams, as well as the Google Account Team.

  • Hashicorp Terraform Automation to help in the provisioning of WideOrbit’s Programmatic TV product in GCP.

  • Monitoring of the spend on the GCP environment during and after the migration to realize cost savings.

The end result

Working with Redapt, WideOrbit was able to painlessly make the migration of its Programmatic TV offering to GCP.

  • Greatly reduced failure

    rate for WideOrbit’s data platform on GCP.

  • Substantial cost savings

    from utilizing a more reliable cloud platform for their product.

Contact us to gain a little more clarity

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Get in touch directly:
(425) 882-0400